Let’s talk about the trailer, the wedding party trailer was released August shortly after the teaser phase and the movie premiered December. The bride (Adesua Etomi) and the Groom (Banky W), now that’s a shocker because no one saw that coming from both celebrities and out of the blue they are getting married! Everyone was very interested as to what they were cooking up. The Teasers got people talking and interested about what was to come. Using the wedding party as a reference, they played with teasers and the trailer to achieve the two ‘’A”s. A good content strategy works magic in setting your ‘’A”s right. There are two things, ‘’Awareness and Anticipation” for a movie. Good content drives everything so does a good content strategy. This creates ease, convenience, and engagement. The info varies from the movie info, ticket availability, movie schedule, promo (Win with the wedding party), members of the cast and crew and gallery showing some highlights from the movie. A landing page was also created, so one can get all the information needed from the right source. Having full knowledge of this, social media accounts were created for the wedding party to keep the fans engaged, create more awareness, get feedbacks and reviews and connect with fans. If you haven’t gone social, you haven’t gone anywhere. Social media is the bedrock for just about everything. No doubt, some other Nollywood movies like A trip to Jamaica, the CEO, and the likes, came out great but were not able to drive the number of footfalls that The Wedding Party was able to pull.ĭear Nollywood producers/directors, here are some lessons you should learn and implement when marketing your next movie. This movie has proven that the Nigerian movie industry is evolving and is taking critical steps to erase the negative perceptions about the industry. The story revolves around Dozie (Banky W) who is set to marry his true love, Dunni (Adesua Etomi) and the drama between both families from different tribes. Let me give you a summary about the much-talked-about the movie. For those who haven’t seen the wedding party, (Still wondering why you haven’t seen this hilarious movie). Saying the wedding party is everywhere is an understatement, from TV to outdoor to digital even in our subconscious, for those who have seen the movie we can all recall epic moments that cracked us up.
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When it reaches specific levels, the character is able to perform extra powerful special moves called Hyper Combos. When a character attacks an opponent, the level of his or her Hyper Combo Gauge increases. In addition to the normal arsenal of punches and kicks, each character has special moves that can be performed by executing certain controller and button combinations. The Gallery contains artwork and ending sequences for those characters that have successfully finished the game. Training mode gives the player a chance to practice special moves and fighting techniques against a non-attacking CPU opponent. Each combatant chooses one member of the team. Cross Over mode has a player facing off against a tag-team of identical opponents. Versus mode allows two players to select the handicap level and location of their battle. A second player can join in as an opponent at any time. Battle mode pits the player against a series of CPU opponents in preparation for the final boss, Onslaught. Capcom features five game modes from which to choose. These are Shadow-Lady, Orange Hulk, Mega-War Machine, Lilith, Hyper-Venom and Roll. In addition, six secret characters can also be unlocked. Representing Capcom are Captain Commando, Mega Man, Strider Hiryu, Morrigan, Ryu, Chun-Li, and Zangief. On the Marvel side, there's Captain America, Spider-Man, Hulk, Venom, Wolverine, Gambit, and War Machine. Fifteen characters are initially selectable.
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